Project to name a new high street spa brand and create a visual identity for application on products, packaging, signage, web and advertising. Developing a brand name that relates to the site heritage in Nottingham city centre but also applicable to a UK and international roll-out. Analysis of target markets and competitors and recommendations for brand placement.

We delivered a name and logo set with examples of application to a range of media.

 

Smith Gate Spa brand name & identity

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